Viral Marketing for Kiva.org

by Dan on April 1, 2008

A couple of years ago I began lending money to “working poor” entrepreneurs through Kiva.org. I used the Kiva “micro lending” platform as a tool to teach my son Jaxon about charity, geography and entrepreneurism, by letting him pick the individuals we help.

Recently I had an idea on taking the “lesson” to the next level by promoting Kiva with others via social media (his first lesson in “viral marketing”!). So far Jaxon’s video has been view 1,000 times on YouTube and other video sharing sites. Enjoy …

{ 1 comment… read it below or add one }

Brenda Bourges (Just Joined Your Meetup Group) September 17, 2008 at 12:15 pm

I LOVE this video!!! Kiva is one of my favorite social lending organizations. I will be sure to bookmark it.

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